Shopping

Hamptons shopping

New spots for 2009, plus old standbys

Quick Summary

From the Diane von Furstenburg pop-up store in Southampton to staples like Ralph Lauren and Elie Tahari in East Hampton, there's plenty of shopping to be had on the East End.

The Southampton Diane Von Furstenberg

Photo credit: Danielle Finkelstein | The Southampton Diane Von Furstenberg pop-up store (53B Job's Lane, 631-204-0129) features ready-to-wear, swim, shoes, accessories, handbags and some beach accessory exclusives.

What are retailers thinking? Despite the gloomy economy, and, as of April, an alarming number of empty storefronts in the Hamptons, fashionable shops are springing up like crazy. Of course, some retailers are taking baby steps, such as leasing temporary spaces (better known as pop-up stores).

But likely they're all betting that the famously intoxicating combo of sun, surf, socializing and some serious dough will add up to one very significant fact: Shoppers will shop.

Here are some new spots and old staples on the East End.

BRIDGEHAMPTON

Gloria Jewel: 2486 Main St., 631-613-6034

Hip, simple, chic pieces, from dresses to jeans to jewelry, are available at this 800-square-foot boutique that opened in mid-March, the sister shop to another of the same name in Jamesport. Owner Megan Leary says, "With the economy issue, people are looking for special pieces. So we look for new labels that are feminine and flirty and feel good to wear."

EAST HAMPTON

La Perla: 66 Newtown Lane, 631-771-3232, laperlausa.com

A newly opened pop-up store will be open for the summer, showcasing bathing suits, pareos, tunics and, or course, its famous lingerie.

Kristen Farrell Boutique: 19 Main St., 631-329-8900

This 900-square-foot pop-up store features Farrell's own work. A classically trained goldsmith, her style runs toward the medieval, yet is feminine and edgy. Fans include Jessica Alba and Tyra Banks; priced from $2,800 to $150,000.

Jewel Hampton: 60 Newtown Lane, 631-267-8400

Oh, you wanted a Rolex this summer? At this way-upscale jewelry consignment shop, previously owned high-end jewelry and watches are sold at good prices. At the shop, which is affiliated with Mayfair Rocks (in its 11th season), you can turn in your old Bulgari ring and get cash if it sells, or something swanky and fresh for your collection. "People get excited about changing it up a bit," says Mayfair Rocks' vice president, Lauren Kulchinsky. Prices $500 to "the sky's the limit," Kulchinsky says.

Tommy Hilfiger: 69 Main St., 631-324-0540

It's a blast of all things Tommy and more at this fresh 1,850-square-foot store, where you'll find the brand's sportswear and swimwear as well as Hilfiger's runway collection and one-of-a-kind vintage pieces by designers such as Chanel, YSL and Pucci. There's also a new clothing line called Hamptons Bohemian, which includes lobster prints and cricket sweaters.

Hermès: 63 Main St., 631-324-1177

For years, the French luxury brand has shipped products directly to its well-heeled clients in the Hamptons, but this summer it will open its first seasonal store, a summery spot that will sell bathing suits, pareos, warm weather ready-to-wear, cashmere shawls, casual jewelry, beach towels, hostess gifts and, natch, scarves.

Malia Mills Swimwear: 55 Main St.

Last summer, they opened in Southampton, now here. Find fabulous swimsuits (two new styles already are being snapped up: the Shimmy Shake swim dress and a one-piecer called the Dreamboat). Also, great hats designed by famed milliner Patricia Underwood, and versatile cashmere layering pieces by Inhabit. (Opens Memorial Day.)

Madewell: 20 Newton Lane, 631-324-0363

It's all about downtown chic here, with a mix that includes worn Italian leather jackets, bright printed scarves, graphic tees and suede boots. Find Bensimon sneakers, Rubber Duck espadrilles and cool flea market discoveries collected worldwide. Specialty of the house is denim; there's even a denim bar staffed by fit experts.

Michael Kors: 48 Main St., 631-329-0149

The Hamptons couldn't be a more perfect location for the master of casual elegance, and, the Michael Kors pop-up store will offer 1,300 square feet of Michael Michael Kors and collection ready-to-wear, swim and accessories, including handbags, shoes, watches, sunglasses and fragrance.

Trina Turk: 79 Main St., 631-324-7075

Trina Turk, the L.A.-based designer known for her lively prints and fabulous-fitting pants, decided to join the retail ranks with a pop-up store in a "chic beach shack" decorating scheme. You'll find a focus on swimwear, as well as charming vintage patio furniture reupholstered in fabrics from the Trina Turk collection for Schumacher. The store will be open from Memorial Day weekend through December.

NOTEWORTHY: J.Crew at-the-beach moves from Newton Lane to 14 Main St. (631-324-5034), a huge new space. Offerings include some special only-in-the-Hamptons services, such as a complimentary house/hotel call service, where they'll deliver that Obama-esque cashmere cardigan right to your door. Coach, at 50 Newtown Lane (631-324-0394), is bigger and better, having been recently expanded and renovated in a more casual seaside style.

MONTAUK

kelly b: 41 The Plaza, 631-238-5659

On her opening weekend in April, shop owner Kelly Bogetti virtually sold out of her fun, funky inventory at this quirky 500-square-foot boutique, where you can find dresses, hats, scarves, jewelry, and swimwear for girls and moms at reasonable prices that go from $22 for a long peace-sign necklace and earring set to $88 for an off-the-shoulder dress.

SOUTHAMPTON

Diane von Furstenberg: 53B Job's Lane, 631-204-0129

"I want it to have the feeling of a caravan," says von Furstenberg of her new 1,300-square-foot pop-up store. "As if we are going to the Hamptons for the summer and setting up our camp." Find the Rock Goddess collection, including ready-to-wear, swim, shoes, accessories and handbags, as well as some beach accessory exclusives.

Hampton & Co.: 60B Job's Lane, 631-283-2899

With everything made in America, this boutique offers reinvented classics such as summery ties in vibrant solids or playful prints (clamshells, horse bits or the signature Jack Russell terrier, all $95), sailcloth bags ($195-$795), a limited-edition collection of alligator bags. There's already buzz about these - a turquoise version ended up on "Gossip Girl," as a highfalutin accessory for Serena.

Magaschoni: 53C Job's Lane, 631-204-0207

Joining the label's East Hampton shop, this is a great resource for dresses, jackets and sweaters and the company's much-loved wraps and shawls, some in summer-weight cotton, others in cashmere. There's also a collection of jewelry, Carlos Falchi python bags (pricey $1,000 to $3,000, and some lighter-weight versions for around $250). Also in the mix, cashmere blankets and cashmere bathrobes, yum.

Beautiful You Center for Healing Arts: 80 White St., 631-287-9352

Hamptons' stress getting to you? This holistic health and beauty center is dedicated to healing the mind, body and spirit. Services include rejuvenating facials, chiropractic and Reiki treatments, guided meditation, even personal coaching. Open seven days a week, by appointment.

Tamara Comolli Boutique: 27 Main St., 631-283-7600

The vibe is Hamptons-meets-Saint Barts in this whitewashed, turquoise-accented shop, where this well-known jewelry designer offers 18-karat gold jewelry with a focus on colored gemstones, both precious and semiprecious. The style is casual elegance-hippie chic, and prices range from $700 to $150,000 (not so casual).

SAG HARBOR

Pailletts: 78 Main St., 631-899-4070

Early in the season, find cotton dresses, scarves, hats, jewelry and artwork here, and as summer moves on, look for unusual cocktail dresses and couture pieces designed by owner Danielle Gisiger, who has owned ateliers in New York since 1991 and prides herself on creating "dreams in fabric, modern and timeless."

Adornments: 83 Main St., 631-725-0051

You won't be bored at this glamorous jewelry gallery featuring 25 different designers with prices that range from $200 to $6,000. Inventory includes big names like Gurhan to smaller, up-and-coming artists. Owner Joseph Maio considers himself a curator of sorts who handpicks each piece of jewelry.

More shopping, by town:

AMAGANSETT

Atlantic Skin & Laser Center: 530 Montauk Highway, Suite 101, 631-267-9800. Get a savage tan of the spray-on variety here (they offer Mystic Tanning, beloved by celebs such as Lindsey Lohan and Nicollette Sheridan), banish unwanted hair with electrolysis or laser, and they claim that you can visibly reduce unwanted cellulite with LaserDermology.

Rube: 156 Main St., 631-267-6117. This 1,000-square-foot boutique offers a carefully edited collection of clothing for men and women, leather belts and bags, housewares, jewelry, a fragrance bar where staffers help you blend your own custom fragrance and to covet--vintage Rolexes.

Raven Studios: 136 Main St., 631-267-2700. This one-man hair salon belongs to Joseph Alvarez who does color and cuts and uses his space as a gallery for shows during the summer. The shop is named after Raven, his black Belgian sheepdog, who, he says, "greets everybody whether they like it or not." (He says they mostly like it.)

BRIDGEHAMPTON

Valery Joseph Salon: 2545 Main St., 631-537-8967. This tony salon with two locations in Manhattan does doing blow outs, conditioning treatments, extensions, relaxing and Japanese straightening. And best of all, they'll make house calls.

Hamptons Hounds: 2485 Montauk Highway, 631-537-7650, hamptonshound.com . This luxury dog boutique offers "Yappy Hour" every Saturday on the shaded patio from 4-6 PM where refreshments will be served to people and their dogs.

EAST HAMPTON

John Varvatos: 54 Newton Lane, 631- 324-4440. Clothing, accessories and furnishings from this well-known menswear designer who has dressed the likes of Tom Cruise and Seal. The 1,800-square-foot space that fuses industrial, vintage, bohemian and rock 'n' roll elements will house, among other things, John Varvatos Collection, Converse by John Varvatos (clothes for guys and gals), select vintage pieces, antique lighting and furniture, books and music including vintage vinyl records.

Ralph Lauren Children: 45 Main St., 631-907-9120. From teeny ones to teenagers, Ralph Lauren's kids' store has it all. The 2,532-square-foot store offers Lauren's particular styling for layette, toddler, girls 7-16, boys 8-20, gift items and children's books. Nothing looks more Hamptons than a kid in a crisp, new Ralph ensemble.

Elie Tahari: 1 Main St., 631-329-8883. This 5,000-square-foot global flagship boutique on the corner of Main and Newton Lane sells Elie Tahari's women's collection, as well as recently launched accessories and men's collections. A great stop for all things Tahari.

Tory Burch: 48 Newtown Lane, 631-907-9150. Find the designer's signature mini tunic dresses, swimsuits, caftans and flip-flops.

Gail Rothwell: 66 Newtown Lane, 631-324-6666. For sophisticated, stylish women who don't necessarily follow the trends, but like it luxe, this eponymous 2,000-square-foot space is the place. The owner's sharp eye includes gorgeous ready-to-wear from Lanvin, Marni, TSE and Rick Owens and there's a glorious stock of accessories from the likes of Lambertson Truex and Bottega Veneta.

J. Roaman: 48 Newtown Lane, 631-329-0662. Owner Judi Roaman says her new home furnishings store is "the exact opposite of beige." Featuring dishes, bedding and great furniture, the joyous 2,000-square-foot space is "a mélange of color."

Intermix: 87 Main St., 631-907-8025. Sassy meets classy at this cleverly stocked boutique. Big-name designers hang side by side with trendy, less-expensive merchandise.

Rugby Ralph Lauren: 32 Main St., 631-907-0960. Touted as "modern day eclectic," there is a vintage and athletic flair to many items here which include - natch - rugby shirts, Oxfords, knits, sweaters, chinos and denim.

MONTAUK

Calypso: 99 The Plaza, 631-668-4999. It's overall vibe is dreamy meets boho but this store features Missoni swim suits, cover-ups by Delfina, and all-natural line of cotton dresses by Organic, kimono dresses, and Calypso's own line of gauze cover-ups, silk dresses and sexy leather sandals. (There's a Calypso in Greenport too, 15 Front St., 631-477-2780).

Tauk: 54 South Erie Ave., 631-668-3686, taukmontauk.com . Funky, whimsical and downright cool, this "beach culture" shop offers hip clothes for men and women - some vintage, eclectic objets for the home, jewelry and accessories.

Deborah Thompson Day Spa: 37 The Plaza, 631-668-4815. Get pampered to the max with packages such as the Ultimate Massage, which features stone therapy, facial, and spa reflexology topped off by the new Infra Red sauna that according to the owner works the bod from the inside out and surrounds joints, muscles and tissues.

SOUTHAMPTON

Brooks Brothers: 48-50 Main Street, 631-287-3936, brooksbrothers.com . A shrine to the preppy life with the Brooks Brothers' country club collection, which features the sportier side of clothes and women's wear.

Brahmin Leatherworks, Inc.: 58 Jobs Lane, 631-287-2386. This three-room store offers all things leather: croc-embossed, hand-painted handbags, men's and women's wallets, picture frames, travel cases, passport holders, luggage tags, even croc-embossed tape measures. There are doggy duds, scarves, beach bags and to sweeten the mix, Marie Belle chocolates.

J.Crew-at-the-beach: 14 Main St., 631-324-5034. J.Crew at-the-beach moves from Newton Lane to Main St., a huge new space. Offerings include some special only-in-the-Hamptons services, such as a complimentary house/hotel call service, where they'll deliver that Obama-esque cashmere cardigan right to your door.

Coach: 50 Newtown Lane, 631-324-0394. Bigger and better, having been recently expanded and renovated in a more casual seaside style.

WAINSCOTT

Bellhaus: 328 Montauk Hwy., 631-745-9574. There's women's fashion (Carolina Herrera, John Galliano, Givenchy, Alexander McQueen), men's duds (Carlos Campos, Bottega Veneta), luxe accessories for both, beauty and fragrance products and some goods for the home. Rev up your Amex.

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